- The process of brainstorming and finalizing content ideas.
- The creation of engaging and creative content.
- Optimizing and tweaking to make sure the video is perfect.
- Conducting research, analysing, and selecting the best keywords for your YouTube channel’s video.
- Compose a compelling video description.
Suppose you’re one of those YouTubers taking note of all the steps necessary to create an adorable YouTube video that will appeal to YouTube subscribers, take a break here and rethink your approach. Do you think you’re not doing something right? Most YouTubers make the dangerous but straightforward mistake of not noticing among the top vital elements in marketing the YouTube channel: writing a well-written YouTube description of your channel.
It’s easy to become confused between it is difficult to distinguish between a YouTube Channel description or a YouTube video’s video descriptions. Both may sound similar, but they’re very distinct and are essential to attract the attention of possible YouTube channels subscribers. Let’s start by learning the difference between them:
- YouTube video description is the description that appears under each of your videos. The text must be a concise, attractive summary of the content within your video that lets your viewers know whether or not.
- A YouTube channel description – This text is displayed on your channel’s “About” page. It helps viewers understand what video you may see through your channel. It provides more details, including hyperlinks, hashtags, and schedules. It’s the final tab in the list of options, alongside Videos, Home Playlists, Communities, and Channels.
Unfortunately, many YouTubers tend to skip the YouTube channel’s description, believing that users won’t be interested in visiting the “About” page. So, I’m here to inform you this could be the most severe mistake you could make. If you want to get good traffic to your YouTube channel, you need to be capable of writing a thoroughly captivating and engaging description of your channel. This description is crucial to increase your channel’s subscribers and SEO and free subscribers, views, and duration of the watch since the description is displayed in YouTube’s suggested search function and Google’s results from searches. If you don’t have a clear description for your channel, there is a greater chance for viewers to see extremely low on your channel. YouTube is second only to Google as the most used search engine; it can help you get viewers by generating awareness for your company.
But fret not! We’ll help you tap into the deepest parts of your brain to write a custom-designed YouTube page description. There is only the space of 1000 words (including space) to create a compelling description, so ensure that each term is counted. Utilize these suggestions and techniques to write an impressive description.
Without further delay, we’ll continue to cruise along.
1. Define Your Channel.
It may seem like the easiest thing to do; however, you’ll be shocked by the number of people who wrong this essential point. Your description should inform viewers what they will get from your videos. You should explain what viewers could learn from your videos and the unique advantages of your videos. Remember that viewers must be able to swiftly get your quick-witted humour as well as your unquestionable charisma in the text. Do not overuse big words or overdo it with text as it will fail to draw readers’ attention.
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2. Use Keywords that are Specific to the Site.
Select wisely 3-4 words that describe best your content to increase search traffic to your channel. It is crucial to remember that YouTube’s algorithm gives the most important keywords written on your “About” page. You must ensure that you type in the top keywords that describe your channel. Use these keywords at least a couple of times or more to increase traffic. Be sure not to overdo it with keywords since they could be considered ‘keyword stuffing’. Be aware of the grammar and spelling.
3. Add Links.
Make sure to add the URLs of your online store, website, and social media. Your viewers should be able to investigate and locate you online to ensure they are not scammers trying to entice them. It is also possible to add an intro video or trailer on your YouTube channel. Links are the most effective method to gain the trust of viewers.
4. Create an Upload Calendar.
To increase the appeal of your channel to your viewers, you should include videos on a schedule so that your subscribers come back to see more. This is an effective method to boost traffic because many people enjoy following videos to see what they can anticipate from you during the month or week. This is a great method to interact with your audience and increase the growth of your YouTube channel. Your real YouTube subscribers are waiting for updates, so don’t wait for too long!
5. Call to Action
Your channel will have that edge by influencing your viewers to move on or take the next step. It could be anything you want your viewers to perform for the growth of your channel. For example, they could sign up to your channel, comment on the videos, suggest topics for your next one, or sign up for the email newsletter. Here are some examples.
- If you’re up for the next session of our workout, just click the subscribe button to receive updates about my next workout video!
- If you’re not familiar with me, make sure you check out my previous videos below. You can also follow my channel for hilarious perspectives on Bollywood films!
- Let us know your thoughts on what kind of videos you’d like for us to show next, and be sure to sign up by clicking that bell icon to view several fun videos.
6. Be aware of your audience.
Use words, phrases, or phrases that people will relate to in a very natural and natural way. Your text should resonate with your target audience and effectively convey your message. Be aware of your language as not all age groups are aware of current trends in language.
7. Concentrate on the beginning of your description.
The first one hundred and fifty-five words of your description are displayed in the search outcomes above and above the fold. The remainder remains unnoticed. This is essential to grab the attention of the searchers. Use your top keywords to make a beautiful first couple of words. Here are some examples.
Do you want to appear more attractive and confident? We have videos that assist you in learning how to become more confident and how to make people laugh. …. [Charisma on Command YouTube] YouTube [Charisma on Command- YouTube
Over 500 full-length free workout videos and, each Monday, new exercises! [FitnessBlender- YouTube]
8. Utilize Timestamps.
Be sure to add timestamps to your description so viewers can skip directly to the content they’re looking for. The timestamps can be extremely useful for lengthy videos or tutorials, music albums, and educational content. The viewers will find the channel more user-friendly than other channels by using this feature.
9. YouTube Analytics.
This wonderful feature allows you to determine what keywords generate the most traffic, and you can incorporate them within your content. Also, make sure you do not over-use keywords because this can harm your website. You may also utilize this feature to uncover new keywords you missed previously.
10. Thanks to Sources.
If you’ve used music tracks or inserts from videos on the description of your YouTube channel, ensure that you acknowledge the source at the end in the title. You may also include hyperlinks for their websites accounts or YouTube channels to build a connection with your partner. It is possible to increase the number of your viewers by collaborating with other popular YouTubers.
What are the things you should avoid doing in the description you write?
When composing your YouTube channel’s description, be sure you are following the guidelines set by YouTube and don’t violate their rules. It is safer to be more secure instead of being sorry!
- Copyright Infringement is an absolute no.
- Beware of content that does not conform to the guidelines of the community.
- Don’t use special characters, such as > since it will be deleted.
- Avoid violent or vulgar hashtags that do not conform to community guidelines.
There are many other options you can think of to make an engaging YouTube channel description, such as adding hashtags to boost traffic. Be sure not to include greater than fifteen hashtags on your page description. Doing this can cause YouTube not to notice any of them. To get more ideas, you can look at channels of well-known YouTubers.
Learn the essential specifics inherent to their content and boost the popularity of your site by using their ideas as inspiration. Don’t copy, but attempt to create your distinctive style.
When you’ve nailed your YouTube channel’s description, be sure to review the video content and make sure that it’s in line with the description. The most important thing is for viewers to be irritated at false descriptions of the channel. At the same time, it might seem like laborious work. We can assure you that it will pay off! Now you understand how crucial it is to create excellent descriptions. Let’s get started.